Is this MSP Lying or Just Not Paying Attention? By Mike Semel If you make promises in marketing—but don’t validate that your team is delivering—you are lying to yourself and risking legal jeopardy. My consulting company recently received network scans ...
FTC Charges Company Displaying HIPAA Seal with Consumer Fraud Don’t make the same “stupid marketing mistake.” You may have heard me speak or write about the risk of businesses using phony HIPAA compliance seals in their marketing. My warnings were ...
The U.S. Government Just Warned Businesses About You Here’s how to use that as a marketing tool by showing managed services clients you’ve adopted CISA’s security recommendations. On September 2, the Cybersecurity and Infrastructure Security Agency (CISA), part of the ...
Compliance: The More You Know, The More You Earn Getting up to speed on state and federal regulations isn’t as hard as it seems, and the payoff for you and your clients is huge. TRUE STORY: COMPLIANCE helped me sell ...
MSPs Must Comply with CMMC Now that new guidance from the DoD makes that clear, will MSPs run and hide, or achieve compliance to earn bigger profits? On December 3, 2021, the Department of Defense (DoD) released the long-awaited scoping ...
Federal Government Hands MSPs Big Opportunities HIPAA Safe Harbor law and DoD’s CMMC interim rule offer huge financial incentives for shoring up cybersecurity — which means cost justification for hiring MSPs. The federal government is handing MSPs big opportunities to ...
Protecting Yourself Without Noncompetes There are good alternatives available to protect your proprietary data and employee investments, but MSPs should take action now. Noncompete agreements are going away. President Biden signed an executive order on July 9 encouraging the Federal ...
Use New International Warning about MSPs for Competitive Advantage Incorporate the 12 security action steps issued jointly by five countries in your marketing, proposals, and service offerings. Five countries issued a warning on May 11 about MSPs and customers that ...
Is Your Cybersecurity Strategy Gambling Everything? Mike Semel Contract Enforcements Tie Cybersecurity to Financial Fraud and Liability The receptionist you yelled at for shopping online could turn you in and get a $900,000 reward. When it comes to compliance, ignoring ...
How to Write Winning Proposals Right now we have a proposal out to a small hotel for a wireless network. It doesn’t highlight our products or all of our industry certifications. Instead, the proposal focuses on how this company will ...